Writings


The Visibility Dilemma
Business, Mindset, Reflections Ariana Refsdal Business, Mindset, Reflections Ariana Refsdal

The Visibility Dilemma

It is amazing how fast things can change. I was going through my files, trying to find some inspiration for this week’s blog and came across a draft I had written awhile back, prior to starting my blog.

It was talking all about visibility and how I was actively hiding from my business. Which sounds insane. I’ve invested money, time, and energy into growing my business and supporting my clients - why wouldn’t I be telling everyone I met about what I do?!

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Illuminating Opportunities: My Approach as an Aligned Business Strategist
Business, Mindset, Inspired by Conversations Ariana Refsdal Business, Mindset, Inspired by Conversations Ariana Refsdal

Illuminating Opportunities: My Approach as an Aligned Business Strategist

The title "Aligned Business Strategist" wasn't something I came up with on my own. It was gifted to me by my friend Jennifer Curfman from Untamed Creative during a website copy collaboration. She noticed that the label "OBM" didn't fully capture the heart of my work with people, and she suggested this new title. As soon as I heard it,  I fell in love with the concept and began embracing that energy. It just made perfect sense to me.

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Virtual Assistants vs. Online Business Managers: Key Distinctions in the Digital World
Business Ariana Refsdal Business Ariana Refsdal

Virtual Assistants vs. Online Business Managers: Key Distinctions in the Digital World

In the rapidly evolving digital landscape, the world of online businesses is constantly changing, leading to the emergence of new roles and responsibilities. It's important to clarify the distinction between Virtual Assistants (VAs) and Online Business Managers (OBMs), despite their long-standing presence, as they often get used interchangeably in job postings.

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Finding Harmony with Strong Work-Life Boundaries
Mindset, Travel, Inspired Conversations, Business Ariana Refsdal Mindset, Travel, Inspired Conversations, Business Ariana Refsdal

Finding Harmony with Strong Work-Life Boundaries

In a previous life, I lived and worked in Los Angeles. I was working various jobs in the film / tv industry and truly lived for the hectic hustle culture - at first. It was a world where long hours and sacrifices were the norm. You need me to stay until 9pm to prove I’ve got what it takes? Sure, no problem. I have to miss my little sister’s graduation from high school, because the movie takes priority? Oof, okay. Processing payroll with a skull splitting migraine? Yep, where else could I be.

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From Knowing to Doing: Embracing the Power of Applied Knowledge
Mindset, Business, Inspired Conversations Ariana Refsdal Mindset, Business, Inspired Conversations Ariana Refsdal

From Knowing to Doing: Embracing the Power of Applied Knowledge

I recently had an eye-opening conversation with my brilliant friend Cassandra (you can check her work out here) and she shared a quote by Dale Carnegie that struck a chord with me: "Knowledge isn't power until it is applied."

This simple yet profound statement made me pause and reflect on my own journey.

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Achieving Business Success with an OBM: Beyond Concrete Numbers
Mindset, Business Ariana Refsdal Mindset, Business Ariana Refsdal

Achieving Business Success with an OBM: Beyond Concrete Numbers

Discover how an Online Business Manager (OBM) goes beyond conventional metrics to drive business efficiency and success. Explore the alternative indicators of success prioritized by OBMs, aligning with the unique goals of their clients. Gain insights into the invaluable impact an OBM can have on your business. Read more to unlock the hidden potential beyond concrete numbers.

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Maximizing Business Efficiency: Unraveling the Role of an Online Business Manager
Business Ariana Refsdal Business Ariana Refsdal

Maximizing Business Efficiency: Unraveling the Role of an Online Business Manager

Are you a business owner who finds yourself overwhelmed by the endless tasks that come with managing an online business? If so, you may want to consider enlisting the help of an Online Business Manager (OBM). An OBM is a virtually based support professional with the expertise to handle various aspects of your business, ensuring its smooth operation and growth. In this blog, we'll explore what exactly an OBM is and delve into the wide range of responsibilities they undertake to support your business journey.

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